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Monday, 17 March 2014

Q5. How did you attract/ address your audience?

 We have come up with a variety of ways to promote our film, hence our promotional pack: This includes a two minutes teaser for our film, a movie poster, a review which was written in the newspapers, a Twitter and Facebook page and also a newspaper advert!

Promotional package!:
This is the official poster for ''2LIVES'' This poster will be placed all across London, and other ares of the UK. It would be advertised on buses, bus stops, tube stations and small posters will be given out on streets. This is one of the bests way to promote our film- everyone would be able to see and in that respect we'll get more viewers.

The best ways to promote anything... is through social networking sites! Facebook is a wonderful way to promote films, actors, and products. So ''2LIVES'' have their own  Facebook page and manages to get 25K within a few hours. The pictures above are screenshots of our Facebook page. Facebook helps promote our film in such a great way as people can share them- so our page eventually gets shared around globally, and this increases the chance of people liking the page and even watch the films. The best thing about Facebook is that you can get your page as far as you can by promoting it- via using money. You can sell it out to specific genders, or specific countries. As our film is mostly aimed at female teens, this would work well perfectly thus we'll be selling it to countries like United Kingdom, United states etc.
As I said above, social networking sites are an impressive way to promote just about anything. As well as having Facebook, we also have Twitter! Both these social networking sites are massive in promotion and in the media industry. They both allow the product to interact with it's customers. Practically everyone has internet access and keep in touch with friends and family via social networking sites, so using this type of media allows more people to see our film and experience watching it. Facebook and twitter are aimed mostly for teens, it's what they do practically everyday, adults also use these sites for interaction with others and work- so by advertising our film on these sites, we'll get a much larger audience.




This is a review from a newspaper- this person has watched our film already and commented. Reviews can be good and can also be bad- if people read other peoples reviews they may think about if they want to watch the film too. If it's a great review, more people are likely to watch the film and can rate it themselves.

Here is our Newspaper add! People who read news papers are more like to be 18- 20 and upwards, so they may like the look of the film. Even though it's a teen film, it can get older people to watch it due to the fact the film itself is pretty unique The large font titles will grabs the viewers attention, so he/she would like to carry on reading.






This is a teaser- opening of our film: This could be shown on TV adverts, so once again as well as having social networking sites and posters, we could advertise through Television.  So so far: we have communicated though social network sites, TV, posters, reviews and adds. This will help increase and maximize views for our film. All these are aimed exclusively for students. teens. Apart from the newspaper adds and reviews, I think that an older audience would go through that.
How the film addresses our audience? Read more to find out.^ 

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